With 51% of Facebook’s referral traffic now coming from mobile and more than two-third’s of Twitter users being mobile, many nonprofits are finally starting to come to the realization that their social media campaigns are doomed unless they embrace a mobile-first approach to online communications and fundraising. Your nonprofit must now assume that the majority of website and blog content you share on social networks is being read on a mobile device and if that content is not mobile compatible, then any attempt to inspire a followerer or fan to donate or get more involved will fail.
The easiest way to ensure that your website and blog are mobile compatible is to embrace responsive design. As a follow-up list from last year’s 7 Responsively Designed Nonprofit Websites to Study and Learn From, below is a new selection of 11 exceptional, responsively designed nonprofit websites. Pay particular attention Heifer International. Their new site is gorgeous. Hopefully, your nonprofit has a new website on your To Do List for 2014-15 and you can study and learn from the websites listed below. Be sure to experience each of them on a desktop, tablet, and smartphone – and if possible, on two new screens we’ll be paying more attention to and designing for in the coming years – a smartwatch and smart TV.
1. Families Against Mandatory Minimums (FAMM)
famm.org
2. Gates Foundation
gatesfoundation.org
3. Gay & Lesbian Alliance Against Defamation (Glaad)
glaad.org
4. Heifer International
heifer.org
5. National Campaign to Prevent Teen
and Unplanned Pregnancy
thenationalcampaign.org
6. Nature Conservancy
nature.org
7. Oxfam America
oxfamamerica.org
8. People for the Ethical Treatment of Animals
peta.org
9. Pew Research Center
pewresearch.org
10. Rijksmuseum
rijksmuseum.nl
11. Wilderness Society
wilderness.org
