Final Presentation: Wednesday, July 26, 2023
Time: 2 hours
Cost: $30 (USD)
Presented by: Heather Mansfield, Founder of Nonprofit Tech for Good

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LinkedIn and Twitter have unique roles in your nonprofit’s social media strategy. LinkedIn is ideal for connecting with sponsors, funders, and thought leaders while Twitter is a fast-moving community built upon real-time news and information sharing.

In this two-hour webinar, nonprofits will learn best practices for using LinkedIn and Twitter. Topics include:

• What type of content performs best on LinkedIn and how often nonprofits should post
• The benefits of using LinkedIn to steward sponsors and funders
• How to use LinkedIn to empower your staff as thought leaders
• The impact of the Musk takeover of Twitter
• What type of content performs best on Twitter and how often nonprofits should tweet
• Best practices for formatting tweets to maximize engagement
• An exploration of Twitter tools, such as Ads, Analytics, and Blue

<<Buy Recording>>

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This is the third webinar in a series of four required to earn a 2023 Certificate in Digital Marketing & Fundraising from Nonprofit Tech for Good.

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