Did you know that nonprofits acquire 10x more donors on Giving Tuesday compared to an average day of the year? And that the average one-time donation is nearly 1.5X more when nonprofits offer ACH, PayPal, and digital wallet payments? Discover more data points like this and how you can incorporate them into your fundraising strategy. In this free webinar,...
Controversial opinion: In many ways, sweepstakes are easier than raffles. Sweepstakes aren’t just the domain of big, nationwide brands that can conduct far-reaching promotional giveaways. They can also be used by nonprofits large, small, and in between. Especially those who are unable to host raffles due to legalities. Why Sweepstakes Are a Great Option over Raffles Whether virtual, in...
Nonprofit fundraising had been due an upgrade to catapult it into the modern era for a while. When the pandemic hit, that event finally came. Most charities had used the same tried-and-tested methods for decades (namely, galas and sponsored endeavors), but with new health and safety guidelines to contend with, this was no longer possible. Innovation was a “need...
Nonprofits must invest their time and money into the event fundraising tools that are going to raise the most funds for their organization. This value-packed webinar will feature the six most effective fundraising tools when planning in-person, virtual, and hybrid events. Topics include: Six modern event fundraising tools including online auctions, raffles, livestreaming, and more A breakdown of how...
The reports listed below offer much-needed data to help your nonprofit craft its 2022-23 digital marketing and fundraising strategy. If you would like to suggest a report be added to the list, please contact Heather Mansfield. Thank you! For Nonprofits in the United States: 1. Benchmarks Study 2022 :: Download Published by M+R 2. State of Modern Philanthropy 2022 ::...
The effective accounting, donor management, and data analysis of donor activity has become essential as nonprofits have embraced online fundraising, virtual events, and fundraising on social media in recent years. As a result, more and more nonprofits are adopting CRM systems to streamline operations, improve efficiency, and help your nonprofit raise more for your mission. This free webinar will...
How much time do you spend thinking about where your donors are coming from? Or how they’re landing on your donation page? If you answered something along the lines of ‘not much’, ‘do I need to?’, then you might want to keep reading. It is super important to understand where your donors are coming from and how you could be...
Our Certificate in Social Media Marketing & Fundraising covers the fundamentals of launching and maintaining a social media marketing and fundraising strategy for your nonprofit. Participants will learn how to use Facebook, Instagram, LinkedIn, and Twitter to engage and inspire supporters and donors. Based on 101 Digital Marketing & Fundraising Best Practices for Nonprofits, the certificate program requires the...
Proving to your nonprofit’s stakeholders that your organization is “worthy” of their financial support is an ongoing responsibility for nonprofit management. Those who commit to the organization’s mission – clients, donors, board members, and staff – all have opinions about the optimal spending levels to execute the mission. Fundraising expense is one place where this manifests. Perceptions of spending...
Have you noticed, in the last year or so, how many nonprofits have rebranded? The pandemic has caused many mission-driven organizations to re-evaluate their mission, reconsider their strategic plan to accomplish it, and then engage donors and advocates from this new position. No doubt, change is always in the works in the nonprofit world, but the pandemic forced many...
Your website and social media channels are remarkable tools that provide boundless opportunities to reach new donors to fuel your mission. But along with wider support, online fundraising brings increased fundraising registration and reporting requirements. It also brings greater scrutiny by prospective donors, grantmakers, and sponsors. Today, potential mission partners have abundant giving opportunities and trust matters. Trust is...
A major motivator for generous giving to nonprofit organizations is contributing to a solution and changing something for the better. According to the Fidelity Charitable Overcoming Barriers to Giving Report, 65% of donors would give more if they knew the impact of their donations. After all, there is nothing more disappointing than contributing hard-earned money to what looks like...
Two years of pandemic fundraising have made online fundraising mainstream for most nonprofits. Online fundraising makes it simpler for your donors to give and easier for them to make recurring donations to support your mission. It also allows you to reach a greater number of supporters. As you take advantage of new opportunities to use online fundraising to grow...