Fundraising Archive

Understanding the Psychology of Why Donors Give to Nonprofits

August 14, 2022
When you think of why your nonprofit’s donors support your organization, do you expect each of their motivations to be the same? If not, are you acknowledging those differences in the way you build relationships with these supporters? If you answered “no…well actually… maybe,” then you are not alone. When time and resources are scarce, it’s easier to send...

[Free Webinar] The Formula to Successful Nonprofit Giving Days Year Round

July 29, 2022
Cause awareness and giving days are 24-hour (or longer) fundraising events that can be powerful moments throughout the year. These days are aimed at rallying communities together to maximize awareness, engagement, and donations. But did you know that GivingTuesday isn’t your only giving day opportunity? Join us as we share how your nonprofit can stand out amongst the crowd....

Why Nonprofits Should Pay Attention to Web3 and the Metaverse

July 20, 2022
What is Web3? Web3 is a new version of the internet that uses blockchain (IE a secure but transparent record keeping system) to decentralize the management of the internet, thus reducing the control of prominent companies such as Google or Meta. It is defined as open-source software that doesn’t require the support of a trusted intermediary and it has...

Top 6 Reasons to Focus on Recurring Donations for Nonprofits

July 17, 2022
When a donor signs up for a recurring donation online, there are no checks to mail and no monthly reminders needed; much of the expense and hassle on the nonprofit’s side have been eliminated. In light of these advances, it’s time for your nonprofit to consider developing its own online recurring giving program. Discover the benefits of recurring donations....

[Infographic] How Good Design Impacts Nonprofit Digital Marketing & Fundraising

July 16, 2022
New survey data of 471 nonprofits from 99designs illustrates the power of good design in digital marketing and fundraising. Highlights include: Nonprofits that invested in professional design in the past two years are 50% more likely to have experienced an increase in fundraising revenue than those who didn’t invest in their visual brand 26% of nonprofits have rebranded in...

10 Best Practices for Launching and Promoting an Online Sweepstakes Fundraiser for Your Nonprofit

June 24, 2022
When it comes to online fundraising for nonprofits, a sweepstakes is one of the best options for engaging and activating individual donors. Donors find the idea of winning a coveted prize to be exciting, fun and new, and nonprofits have an opportunity to expand their reach beyond an existing donor base to a broad audience that cares about the...

[Free Webinar] Must-Know Fundraising Data to Build Lasting Donor Connections

June 23, 2022
Did you know that nonprofits acquire 10x more donors on Giving Tuesday compared to an average day of the year? And that the average one-time donation is nearly 1.5X more when nonprofits offer ACH, PayPal, and digital wallet payments? Discover more data points like this and how you can incorporate them into your fundraising strategy. In this free webinar,...

The Unsung Hero in Fundraising Campaigns Isn’t Raffles—It’s Sweepstakes!

June 20, 2022
Controversial opinion: In many ways, sweepstakes are easier than raffles.  Sweepstakes aren’t just the domain of big, nationwide brands that can conduct far-reaching promotional giveaways. They can also be used by nonprofits large, small, and in between. Especially those who are unable to host raffles due to legalities. Why Sweepstakes Are a Great Option over Raffles Whether virtual, in...

The State of Nonprofit Fundraising Today — 9 Top Fundraising Methods

June 4, 2022
Nonprofit fundraising had been due an upgrade to catapult it into the modern era for a while. When the pandemic hit, that event finally came. Most charities had used the same tried-and-tested methods for decades (namely, galas and sponsored endeavors), but with new health and safety guidelines to contend with, this was no longer possible. Innovation was a “need...

[Free Webinar] 6 Event Fundraising Tools that Raise the Most Revenue

June 2, 2022
Nonprofits must invest their time and money into the event fundraising tools that are going to raise the most funds for their organization. This value-packed webinar will feature the six most effective fundraising tools when planning in-person, virtual, and hybrid events. Topics include: Six modern event fundraising tools including online auctions, raffles, livestreaming, and more A breakdown of how...

23 Digital Marketing & Fundraising Reports for Nonprofits Worldwide

May 24, 2022
The reports listed below offer much-needed data to help your nonprofit craft its 2022-23 digital marketing and fundraising strategy. If you would like to suggest a report be added to the list, please contact Heather Mansfield. Thank you! For Nonprofits in the United States: 1. Benchmarks Study 2022 :: Download Published by M+R 2.  State of Modern Philanthropy 2022 ::...

[Free Webinar] The Top 5 Benefits of Adopting a CRM System at Your Nonprofit

May 19, 2022
The effective accounting, donor management, and data analysis of donor activity has become essential as nonprofits have embraced online fundraising, virtual events, and fundraising on social media in recent years. As a result, more and more nonprofits are adopting CRM systems to streamline operations, improve efficiency, and help your nonprofit raise more for your mission. This free webinar will...

How to Use UTMs to Leverage Donor Acquisition for Your Nonprofit

May 13, 2022
How much time do you spend thinking about where your donors are coming from? Or how they’re landing on your donation page? If you answered something along the lines of ‘not much’, ‘do I need to?’, then you might want to keep reading. It is super important to understand where your donors are coming from and how you could be...