Social Media Archive

94 Free or Low-Cost Tools and Resources for Nonprofits

September 5, 2022
Provided you set aside the time to explore and experiment, your nonprofit can use the free or low-cost tools and resources listed below to significantly improve your digital marketing and fundraising campaigns. Websites & Email 1. Google Analytics :: analytics.google.com Google Analytics is a freemium web analytics service offered by Google that tracks and reports website traffic. It is...

Earn a Certificate in Digital Marketing & Fundraising from Nonprofit Tech for Good

August 16, 2022
101 Digital Marketing & Fundraising Best Practices for Nonprofits is a blog and webinar series offered by Nonprofit Tech for Good. Those who register and attend all three webinars in the series will earn a Certificate of in Digital Marketing & Fundraising from Nonprofit Tech for Good. The required three webinars are: Website & Email Best Practices for Nonprofits...

[Webinar] Emerging Social Media Trends for Nonprofits

July 12, 2022
Social media tools and trends are always evolving, and to be successful on social media, nonprofits need to embrace a strategy of flexibility and early adoption. This 90-minute webinar will summarize emerging trends in social media and they impact nonprofit digital communications and fundraising. Topics include: An exploration of the metaverse for nonprofits The potential of social VR platforms,...

[Webinar] How to Create a Social Media Strategy for Your Nonprofit

May 30, 2022
Social media can be an effective communications tool for nonprofits, but only if nonprofits understand that creating engaging content is essential to acquiring new supporters and donors from social media. Customized for small nonprofits with limited time and financial resources, this 90-minute webinar demonstrates how to create and maintain a successful social media strategy. Topics include: The role of...

23 Digital Marketing & Fundraising Reports for Nonprofits Worldwide

May 24, 2022
The reports listed below offer much-needed data to help your nonprofit craft its 2022-23 digital marketing and fundraising strategy. If you would like to suggest a report be added to the list, please contact Heather Mansfield. Thank you! For Nonprofits in the United States: 1. Benchmarks Study 2022 :: Download Published by M+R 2.  State of Modern Philanthropy 2022 ::...

New! Earn a Certificate in Social Media Marketing & Fundraising from Nonprofit Tech for Good

May 6, 2022
Our Certificate in Social Media Marketing & Fundraising covers the fundamentals of launching and maintaining a social media marketing and fundraising strategy for your nonprofit. Participants will learn how to use Facebook, Instagram, LinkedIn, and Twitter to engage and inspire supporters and donors. Based on 101 Digital Marketing & Fundraising Best Practices for Nonprofits, the certificate program requires the...

The Nonprofit’s Guide to TikTok

March 18, 2022
What is TikTok? TikTok is a social media platform that allows users to generate 15-second videos and host live streams. It launched in the United States in 2016 and rapidly grew to more than one billion active users worldwide. At first, the ability for users to quickly gain fame through their videos is what made the app so appealing...

[WEBINAR] Social Media Best Practices for Nonprofits

March 3, 2022
Date: Wednesday, March 30, 2022 Time: 1pm EST / 10am PST (2 hours) Cost: $30 (USD) Presented by: Heather Mansfield, Founder of Nonprofit Tech for Good This is the third webinar in a series of three that are part of a blog and webinar series called 101 Digital Marketing Best Practices for Nonprofits. Those who register for all three webinars...

[DATA] 14 Must-Know Stats About How Nonprofits Use Social Media

February 1, 2022
The Open Data Project  seeks to gain a better understanding of how nonprofits, NGOs, and charities worldwide use technology for digital marketing and fundraising. At the core of the project is the Global NGO Technology Survey and the data below is based on the survey responses of 1,160 nonprofits worldwide that use social media. 1) 87% of nonprofits worldwide use social media....

2022 Cause Awareness & Giving Day Calendar for Nonprofits

January 2, 2022
Cause awareness and giving days are powerful themes upon which to launch online fundraising and social media awareness campaigns. In addition to the days listed below, see also public holidays by country, Days of the Year, and Wikipedia’s List of Commemorative Months. January 17: Martin Luther King, Jr. Day of Service — #MLKDay 28: Data Privacy Day —  #DataPrivacyDay February 2: World Wetlands Day — #WorldWetlandsDay 4: World...