Written by Findjoo, this is the first post in a series of three about best practices in digital marketing and fundraising for membership organizations and associations. Post 2: How To Recruit New Members for Your Association on Social Media Post 3: 7 Useful Tips to Increase Membership Renewal for Your Association Running an organization can be a big challenge....
By Matthew Burnell, Founder of ClickBid, a mobile bidding provider for online auctions, virtual galas, and in-person events. As a nonprofit, you have undoubtedly heard the term “virtual events” over the past six months. As the global pandemic continues to limit the ability to hold in-person fundraising events, nonprofits are forced to create new and “virtual” giving opportunities. As...
By Katie Casillas, director of marketing at GolfStatus.org, an event management platform specifically for golf fundraisers. There’s no doubt about it: A lot of time and effort goes into planning a golf event—any fundraising event for that matter. Golf is especially challenging in that it has a number of nuances that can complicate the planning process. For first-timers and seasoned golf...
By Julia Boyun, Marketing Manager at RemoteHub – a job and volunteer marketplace and community that connects and matches companies and nonprofit organizations with remote professionals. With the world caught in the throes of the global pandemic, many things are rapidly changing. Companies are reinventing themselves for a socially-distant world, but they’re not the only ones. Nonprofit organizations also...
By Christy Smaglio, Instructional Writer at Donor Perfect – a top-rated donor management system and fundraising platform for nonprofits. Raising funds for your cause takes constant dedication and focus, and nothing helps you gain focus better than setting a game plan. Creating measurable goals with actionable items is vital to a fundraising strategy, and just as important is checking...
By Grant Hensel, CEO of Nonprofit Megaphone – an agency that specializes in Google Grant management for nonprofits. Nonprofit Megaphone is Google Certified and supports over 300 nonprofit clients. The Google Grant gives nonprofits $10,000/month to spend on ads in Google Search. But as part of this award, nonprofits are required to set up and maintain conversion tracking on...
By Doug Scott, the founder of Tectonic Video, a leading video agency for nonprofits. He and his team work with nonprofits across the U.S. and around the world to create award-winning videos that drive results. Their work has been featured in The New York Times, NPR, CNN and AdWeek and Doug is a guest lecturer at Stanford University on...
By Kaley Aposporos, Content Writer at GoFundMe Charity In the nonprofit industry, we often hear the phrase “every dollar counts” or “together, we can make a big difference.” And there’s a reason for that. Time over time, we’ve seen what nonprofit communities can do when we rally together to support a cause. As large donors tighten their spending, you may be...
By Ines Alvergne, Content Marketing Specialist at Keela – a cloud-based CRM and fundraising platform that gives nonprofits powerful, intelligent tools to manage your donors, mobilize your volunteers, market your nonprofit, and raise more money. Your emails can do wonders in connecting people with your mission and raising money for your cause. But, you will quickly saturate your base of...
By Stephanie Kanak, Content Strategist at Donor Perfect – a top-rated donor management system and fundraising platform for nonprofits. If you had a time machine and could go back to before coronavirus (COVID-19) impacted the world, how would you prepare? What would you do differently? We surveyed over 700 nonprofits to find out what advice they’d give themselves and...
By Christy Noel, Vice President of Digital Fundraising Services at MobileCause In the new world of social distancing and limited in-person gatherings, nonprofits everywhere are embracing virtual fundraising events and campaigns. Hosting virtual fundraising events is new to many nonprofits and can, therefore, make those in charge feel a bit intimidated, especially if they don’t define themselves as particularly...
By Grant Hensel, CEO of Nonprofit Megaphone – an agency that specializes in Google Grant management for nonprofits. Nonprofit Megaphone is Google Certified and supports over 300 nonprofit clients. What is the Google Grant? The Google Ad Grant is one of the most powerful, yet under-appreciated tools in nearly every nonprofit’s marketing toolbox. Although the program has been available...
By Rosemary O’Neill, CMO of Social Strata, makers of the Crowdstack community platform. COVID-19 has had some unexpected consequences for our work lives. On one hand, it’s stopped everyone in their tracks physically, hunkered down at home, unable to travel. On the other hand, it’s sped up our virtual lives like a runaway train. Between Zoom video calls, dozens...