By Tereza Litsa, Social Media Manager at Lightful, a simple social media management platform for nonprofits. #GivingTuesday is the biggest generosity movement in history. With more than 150 countries joining, and more than 14 billion impressions on social channels every year, it’s the perfect opportunity to tell your story to a global audience of people interested in making a...
By Harry Gardner, Content and Partnerships Manager at GivePanel Any fundraiser worth their salt knows they should be thanking people who donate or fundraise for their cause. However, there seems to be confusion around the best way to thank Facebook fundraisers, with many nonprofits not thanking them at all. The reasons for this vary, but usually, it is a...
Okay, so you’ve decided you’re going to throw a nonprofit fundraising event… virtual high fives. Nonprofit fundraising events can be a great opportunity to bring the support of donors, volunteers, and fundraisers together in real life to rally around your cause, whether it’s through a nationwide 5k or a local bowl-a-thon. And while charity events can be important for...
By DonorPerfect (Sponsored Post) Your most loyal donors are your multichannel donors. Multichannel donors support you in every way possible. They follow you on social media, donate to your cause, rally their Facebook friends, and participate in your events. You should want all of your donors to interact with your organization the way multichannel donors do! According to a recent...
By Alec Green, Chief Marketing Evangelist at NonprofitReady.org, an online hub of 400+ free online courses in topics ranging from fundraising to grant writing, leadership to program management. Too often, nonprofit professionals don’t receive the training they need. We all know the typical explanations – funders don’t allocate enough dollars to professional development, learners can’t give up the time for...
Endurance events have always been a mainstay in the nonprofit fundraising world. They bring together communities, create unmatched energy, and tend to be big money makers and great at spreading awareness. So, whether you’re hosting a walk, run, or even a multi-day cycling event, there are things to take into consideration in order to get the most out of...
By StratusLIVE (Sponsored Post) Nonprofits are doing important work every day that impacts lives and makes our world even better. But due to many common challenges to constantly reach new donors, retain existing donors, and increase operational efficiency the amount of effort to impact lives doesn’t always result in the high return it should. In the 2018 Charitable Giving...
By Gary Wohlfeill, Director of Marketing at CrowdRise, who works with partners to develop highly engaging fundraising campaigns and leads the marketing team in developing the CrowdRise brand. It’s hard to deny that social media has forever created a fundamental shift in the way we engage with each other. And this applies to nonprofits in a big way. That’s...
Daniella Dowiak is an account manager at Cathexis Partners. She has worked in the nonprofit sector for more than ten years. With a deep understanding of nonprofits’ limited resources, she is passionate about helping organizations get the most out of their technology. Peer-to-peer campaigns and events are such an effective way to extend your fundraising reach that many nonprofits...
Christy Noel is the Vice President of Digital Marketing Services at MobileCause where she advises nonprofits to accelerate their fundraising and engagement efforts through giving and marketing strategies via digital technologies. I was recently stopped in my tracks when I received a text from a nonprofit the other day whose mission is to fight child sex trafficking. The text read: “#OURBREAKINGNEWS:...
By Gary Wohlfeill, Director of Marketing at CrowdRise, who works with partners to develop highly engaging fundraising campaigns and leads the marketing team in developing the CrowdRise brand. The nature of why a supporter chooses to fundraise for your nonprofit is most likely a personal one. Whether they’ve been helped directly by your nonprofit, they have a family member...
By Tereza Litsa, Social Media Manager at Lightful, a simple social media management platform for nonprofits. A new year brings new goals and now is the perfect time to plan your social media content calendar for 2019. A content calendar is the link between posting daily on social media and a social media strategy. It will help you stay...
By Becky Brooks, Director of Communications at Animoto, an online video maker that makes it easy to create marketing videos for social media and beyond. Facebook has, for a couple years now, committed to making their platforms “video first.” Unsurprisingly, other networks followed suit. From Twitter to Pinterest to Instagram to LinkedIn, social networks are becoming environments where video...