Stock gifting has a significant impact on nonprofits’ growth and sustainability. In fact, nonprofits that solicit stock gifts grow 5X faster than those that do not – and even though stock gifting has been around for decades, it has only recently become accessible and easy to donate online using DonateStock.com.
A PSA is a way to communicate to the public about an important topic or issue. A PSA is communicated via radio, television, online, and via other media formats without charge so that the public is aware of the issue/topic and can take action.
As predicted, the exponential growth that golf saw in 2020 and early 2021 has slowed. That being said, the sport is still more popular than it was pre-pandemic and golfers will remain eager to play in 2023.
Embedded giving experiences provide website visitors with a complete donation form without having to leave your website for a separate donation page. Instead of needing to click to visit a separate donation page on your website to begin their donation, they can start the donation process right away on your home page.
Everywhere you look, there’s news that a recession is about to drop, or is already here. Real or imagined, one thing is for certain – even the thought of it is putting a strain on donors. If you are a fundraising professional, it’s natural to look for ways to cut back during lean times. That instinct may be a...
Your nonprofit does incredible, life-changing work. Your year-end fundraising campaigns should show your donors what you’ve accomplished together over the past year, and invite them to give toward an even brighter future. Excellent year-end campaigns need to strike a balance between hitting uplifting emotional beats that are relevant to your mission and delivering a compelling case for why people...
Ask any nonprofit fundraiser if he or she wants to increase the results of their fundraising efforts and you’ll get a resounding “yes”! The next question, of course, is how? The answer is in understanding your goal and audience, and then matching your pitch to the prospect. In other words, you create donor journeys. If you’ve never done so,...
If your nonprofit is thinking about planning a golf fundraiser in 2023—whether it’s a brand new event or an established tournament—there are a few simple steps to take right now to make sure your outing is set up for success. 1. Start With Technology The right technology tools are key to easy planning and successful execution of a golf...
Volunteers are a lifeline for many nonprofits. More than 10.4 million volunteers are currently needed to support nonprofits (VolunteerMatch). And the current estimated national value of each volunteer hour is $29.95 (Independent Sector). Let’s do the math and make a conservative estimate. If every needed volunteer contributed just one hour each week, that time could be valued at about...
Startup nonprofits, nonprofit newbies, umbrella organizations, community foundations, mentors… there are a lot of ways people may think about or refer to fiscal sponsorships, even if they’re unfamiliar with the term “fiscal sponsorship.” Fiscal sponsorship started in 1959, although it gained in prominence starting in 1993 when Greg Colvin published the first edition, Fiscal Sponsorship: Six Ways to Do...
When you think of why your nonprofit’s donors support your organization, do you expect each of their motivations to be the same? If not, are you acknowledging those differences in the way you build relationships with these supporters? If you answered “no…well actually… maybe,” then you are not alone. When time and resources are scarce, it’s easier to send...
When a donor signs up for a recurring donation online, there are no checks to mail and no monthly reminders needed; much of the expense and hassle on the nonprofit’s side have been eliminated. In light of these advances, it’s time for your nonprofit to consider developing its own online recurring giving program. Discover the benefits of recurring donations....
Creating your next fundraising campaign requires a lot of work: you must identify your goals, your audience, segment your lists, create compelling content, and set up and test everything in your CRM. When the moment finally arrives to call your constituents to action, the last thing you want is for your hard work to be whisked away into a...