Provided you set aside the time to explore and experiment, your nonprofit can use the tools and resources listed below to significantly improve your digital marketing and fundraising campaigns. Websites & Email 1. accessiBe :: accessibe.com accessiBe uses AI and machine learning to analyze and then convert your website for those with hearing, vision, and cognitive disabilities. The...
By Korrin Bishop, writer at Classy – a social enterprise that creates world-class online fundraising software for nonprofits, modernizing the giving experience to accelerate social impact around the world. As a partner to thousands of nonprofits, Classy spends a lot of time learning about what makes each of them successful. A large part of that is examining what actions...
By Brian Greenwald, Nonprofit Superfan at Generate_Impact – a human-centered technology services company focused solely on celebrating and serving humanitarian, social impact and sustainability organizations and causes. First of all, what is “Tech Team Augmentation”? Not exactly a term that rolls off the tongue. Simply put, “Tech Team Aug” means establishing a dedicated tech services partner for your nonprofit....
The 2021 Open Data Project seeks to gain a better understanding of how nonprofits, NGOs, and charities worldwide use technology for digital marketing and fundraising. At the core of the project is the 2021 Global NGO Technology Survey and the data below is based on the survey responses of 478 nonprofit email marketing managers. It’s worth noting that in the survey the...
By Sarah Baker, a Digital Fundraising Strategist at MobileCause, where she helps nonprofits accelerate their fundraising and engagement efforts through giving and marketing strategies. For the past year, virtual events have come to the rescue in helping nonprofits continue to fundraise during the pandemic. While many organizations before this time had ways to give online, the idea of exclusively...
The COVID-19 pandemic transformed the nonprofit sector. Millions lost their jobs, but a rebound is in the works and those workers who “sheltered in job” while they waited out the pandemic, are now considering looking for new employment. Now could be an excellent time to secure new employment with more income and workplace flexibility. To improve your resume, earn a...
By Audrey Phillips, a customer success manager at Classy – a social enterprise that creates world-class online fundraising software for nonprofits, modernizing the giving experience to accelerate social impact around the world. A fundraising campaign soft launch—the release of your campaign to a limited audience prior to the general public—allows your organization to establish early momentum on your campaign. When you invite...
By Emily Rose Patz, Senior Copywriter at DonorPerfect – a top-rated donor management system and fundraising platform for nonprofits. Text messaging remains a surefire way to get more eyes on your communications. In fact, over 95% of text messages are read within 3 minutes of delivery. By harnessing the convenience of the mobile phones donors use daily, you can transform your...
By Beth Singer, Principal at Beth Singer Design, LLC – a design and communications firm specializing in nonprofit organizations to help them fundraise, educate, and promote membership and events through design solutions. As passionate as we all are about our causes and their corresponding missions, from the inside looking out, sometimes we lose sight of the actual goal of...
Sponsored Post by: Accelerist, a leader in social impact partnership technology, supporting hundreds of brands and charitable organizations in finding and growing their partnerships with each other. With a heightened focus on building new partnerships, the importance of stewardship is often overlooked in corporate fundraising. Yet, the vast majority of your annual corporate revenue will come from partners that...
Updated March 14, 2022: The reports listed below offer much-needed data to help your nonprofit, NGO, or charity craft your 2022 digital marketing and fundraising strategy. If you would like to suggest a specific report be added to the list, please contact Heather Mansfield. Thank you! For Nonprofits Worldwide: 1. 2022 Open Data Project :: View the Data Published...
By GolfStatus.org – an event management platform specifically for golf fundraisers. While social distancing restrictions are beginning to loosen, large fundraising events like galas and auctions are likely still on pause for the rest of the year. Fortunately, golf tournaments continue to provide a safe option for in-person fundraisers, with their outdoor setting and innate social distancing. Fall is...
This is the seventh post in a blog and webinar series called 101 Digital Marketing Best Practices for Nonprofits, written and presented by Heather Mansfield. Please sign up for Nonprofit Tech for Good’s email newsletter to be alerted of new posts. Thank you! Related Webinar: Social Media Best Practices for Nonprofits With one billion active monthly users, Instagram is a very powerful social network...