A list curated and sponsored by: Classy––a social enterprise that creates world-class online fundraising software for nonprofits, modernizing the giving experience to accelerate social impact around the world. Picture this: it’s the day after Giving Tuesday and your nonprofit has met or even exceeded your campaign goals. You might be thinking, “What more could we want?” How about another...
This is the sixth post in a blog and webinar series called 101 Digital Marketing Best Practices for Nonprofits, written and presented by Heather Mansfield. Please sign up for Nonprofit Tech for Good’s email newsletter to be alerted of new posts. Thank you! Related Webinar: Social Media Best Practices for Nonprofits With 2.7 billion monthly active users, Facebook is the largest social network...
As the shift to digital marketing and fundraising continues to rapidly increase in the nonprofit sector, it is inevitable that your nonprofit will need to invest in professional graphic design. Below is a list of recommended graphic designers that have experience working with nonprofits, NGOs, and charities. For your reference: ⭐ = $50 USD/hour ⭐⭐ = $100 USD/hour ⭐⭐⭐...
Date: Tuesday, January 26, 2021 Time: 1pm EST / 10am PST Presented by: Sharon Cody, Partnership Manager at Harbor Compliance Cost: Free Your website and social media channels are remarkable tools that provide boundless opportunities to reach new donors to fuel your mission. But along with wider support, online fundraising brings increased fundraising registration and reporting requirements. It also brings greater scrutiny...
By Stephanie Kanak, Content Strategist at Donor Perfect – a top-rated donor management system and fundraising platform for nonprofits. Did you know that 63% of Giving Tuesday donors only give on Giving Tuesday? What if you could convert those one-time donors into engaged supporters that give again? That process begins on Welcome Wednesday, the day after Giving Tuesday. In the timeline...
By Lindsey Himphill, Digital Marketing Strategist at MobileCause – a nonprofit technology company that pioneered text-to-donate and also offers an extensive suite of online, mobile, and event fundraising solutions. Recurring donations are the most sustainable source of income for most nonprofit organizations. In fact, monthly donors donate 440% more to charity over their lifetime than one-time donors. However, without...
By Kim Peterson, Content Marketing Specialist for Give by Cell, a technology company that provides mobile fundraising tools and text messaging services to nonprofits. With average email open rates at 20% for nonprofits, many organizations struggle to grab the attention of supporters, volunteers, and donors. Today, statistics show that one in five consumers has more than 1,000 unread emails...
By Allison Weber, founder of Allison Weber Consulting, a fundraising and communications business dedicated to helping mission-driven organizations tell better stories. Stories are windows into new worlds. They whisk people away from their everyday lives and connect them with ideas that can revolutionize how they think. Now more than ever, nonprofits need to share stories of how they’re making...
Written by Findjoo, this is the second post in a series of three about best practices in digital marketing and fundraising for membership organizations and associations. Post 1: 12 Features Membership Organizations & Associations Should Look for in a CRM There are dozens of ways to attract new members for your association, however one of the most effective methods...
By Katie Casillas, director of marketing at GolfStatus.org, an event management platform specifically for golf fundraisers. Planning amid uncertainty presents substantial challenges—especially for event fundraisers who must book venues, sign contracts, and send invites, all the while being ready to adapt with just-in-case protocols. Such is the current reality for many fundraisers heading into 2021 with mixed predictions for whether in-person...
By Robin L. Cabral, MA, CFRE, MFIA, founder of Development Consulting Services, which serves both fundraising professionals and executive directors new to fundraising, wanting to excel in their fundraising role, or advance in their career. She provides proven fundraising strategies, tactics, and tools including coaching, training, and content for fundraising success. Development audit after development audit of small- to...
Date: Tuesday, January 12, 2021 Time: 1pm EST / 10am PST Presented by: Elizabeth McDonough, Marketing Manager at Classy Carly Foerster, Sales Enablement Manager at Classy Cost: Free Each year, Classy announces fundraising trends to look out for in the coming year, but unforeseen events and variables in 2020 made predicting this year’s trends, without a doubt, the most difficult yet. That...
15,285 people worldwide participated in the survey for the 2020 Global Trends in Giving Report. Of those, 1,817 responded that they had not donated money to charity within the last 12 months. Here are six reasons why: 1) 42% responded that they do not give money to charity because they do not have the financial resources. 2) 22% volunteer...