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The 12 Nonprofit Tech TwtPolls of 2012

December 31, 2012
Every month Nonprofit Tech 2.0 creates and tweets (three times only) a TwtPoll related to nonprofit tech. Hardly thorough as a research method, the TwtPolls do however present some basic information about what trends were popular in 2012 and clues as to which #NPTech trends should be prioritized in 2013. Pay particular attention to TwtPolls with high numbers of...

Six Wall Calendars That Benefit Nonprofits

November 23, 2012
For millennia human beings have been watching, documenting, and turning the pages of time and it’s a tradition that will continue in 2013. In our household we have four calendars and the first day of each month is always met with the anticipation of flipping over to the next month to see what new picture will be revealed and how...

Six Simple Ways Nonprofits Can Increase Their Exposure on Social Media

November 19, 2012
Most nonprofits approach social media with the strategy of increasing awareness for their cause by posting and sharing content on their profiles and then when time permits, engaging their fans and followers as they respond to the content posted and shared by the nonprofits. That’s what social media marketing is and the premise upon which all social media strategies...

HOW TO: Upgrade Your Nonprofit’s Pinterest Profile to a Business Account

November 18, 2012
On Wednesday, November 14 Pinterest rolled out business accounts for brands and the best news is that there is a new “Institution/Non-profit” category. The new business accounts do not change the design or functionality of your nonprofit’s Pinterest profile, but it will give you access to new tools and case studies for brands as they become available. It also...

HOW TO: Ensure Your Nonprofit’s Facebook Fans See All Your Posts

November 12, 2012
Except for a short test in 2009, your nonprofit’s Facebook Fans have never seen all your posts and as most of us have by now have realized, the percentage that do has gotten significantly smaller over time. The most recent changes to Facebook’s Edgerank has decreased the percentage to 6-9% on the Nonprofit Organizations Facebook Page. Personally, I am...

ATTN Nonprofits: Instagram Has Launched New Profiles for Desktop

November 11, 2012
Mashable wrote up thorough post on Instagram’s new profile pages for Desktop last week, but I wanted to emphasize four points useful for nonprofits: 1) The photos in banner across the top of the new profiles are automatically generated from the photos you have uploaded using Instagram’s mobile apps. 2) Under “Edit Profile” in both the mobile apps and...

11 Holiday Gift Programs That Benefit Nonprofits

November 5, 2012
November 27, 2012 is the first ever #GivingTuesday. Launched to inspire charitable giving and conscious consumerism throughout the giving season, the 11 nonprofit gift programs listed below are ideal holiday gifts for family members, friends and work colleagues who are committed to social good and would rather you donate and invest in a nonprofit than spend money on another candle,...

Four Nonprofits Pioneering Windows 8

November 5, 2012
Some simple words of advice for nonprofits considering launching a Windows 8 App (or an iPhone, Android, or Windows Phone App), add the keywords “nonprofit” and “charity” to make your apps easier to find. Since neither Microsoft, Apple, or Google have “Nonprofit” or “Charity” categories in their app stores (hint, hint!), it’s going to be up to you to make...

Google Wallet Ushers in a New Era in Online and Mobile Fundraising for Nonprofits

October 19, 2012
On August 1, Google quietly launched Google Wallet for the Web – and the technology has the possibility of transforming online and mobile fundraising as we’ know it. Described simply, donors can sign up for a Google Wallet account, enter and save their credit card information, and then donate to any nonprofit (or purchase from any online store) that has a Google...

Three Recent Facebook Upgrades That Nonprofits Need to Know About

October 14, 2012
One of the most important lessons that all good social media managers learn is that social media is constantly in flux. Once you get accustomed to a tool, it changes in an attempt to reinvent itself. Rather than lamenting this new reality, a skilled social media manager will adapt quickly. That said, Facebook has made some recent upgrades – and more...

Three Nonprofits Pioneering Responsive Web Design

October 8, 2012
Responsive web design (often abbreviated to RWD) is defined as an approach to web design in which a designer intends to provide an optimal viewing experience — easy reading and navigation with a minimum of resizing, panning, and scrolling — across a wide range of devices (from desktop computer monitors to mobile phones). Stated simply, a nonprofit website that is responsively...

ATTN Nonprofits: LinkedIn Rolls Out New Design for Company Pages

October 4, 2012
For those nonprofits that have claimed their LinkedIn Company Page, today the site rolled out a new design that you’ll want to upgrade to much sooner than later. Slowly but surely company pages have been improving since their launch in November 2010, and with this new design they now have a real possibility of moving up the list of...