Organization: WITNESS Organization Size: 29 staff members Name: Marianna Moneymaker Title: Online Outreach and Production Website: www.witness.org Blog: blog.witness.org Facebook: facebook.com/witness Twitter: twitter.com/witnessorg YouTube: youtube.com/witness Flickr: flickr.com/humanrights Mission: WITNESS uses video to open the eyes of the world to human rights violations. 1. What was the very first social media tool your organization utilized, and when? In February 2006,...
Organization: The Humane Society of the United States Organization Size: 11 million supporters, 500+ staff Name: Carie Lewis Title: Director of Emerging Media Website: HumaneSociety.org Blog: hsus.typepad.com Facebook: facebook.com/humanesociety Twitter: @HumaneSociety, @cariegrls YouTube: youtube.com/hsus LinkedIn: humane-society, carielewis 1. What was the very first social media tool your organization utilized, and when? MySpace, back when it was cool. That...
Organization: Taproot Foundation Organization Size: 40 Employees Name (s): Dupé Ajayi and Megan McDonald Title (s): Manager, External Affairs and Associate, Social Media & Recruitment Website: www.taprootfoundation.org Blog: taprootfoundation.org/blog Facebook: facebook.com/taprootfoundation Twitter: twitter.com/taprootfound YouTube: youtube.com/thetaprootfoundation LinkedIn: taproot-foundation Jumo: http://bit.ly/gfpe6R 1. What was the very first social media tool your organization utilized, and when? Megan: MySpace was probably our first...
Organization: The Nature Conservancy Organization Size: +1 million members, +3800 staff Name: Amy Ganderson Title: Associate Director, Digital Marketing Website: www.nature.org Mobile: m.nature.org Blog: blog.nature.org Facebook: facebook.com/thenatureconservancy Twitter: twitter.com/nature_org YouTube: youtube.com/natureconservancy Flickr: flickr.com/groups/thenatureconservancy 1. What was the very first social media tool your organization utilized, and when? My guess would be either MySpace, YouTube, or Facebook Causes. I know...
Organization: Women for Women International Organization Size: Approximately 70 DC/stateside employees; more than 100 field staff employees in eight countries in Africa, the Balkans and the Middle East Name: Lauren Shopp || lshopp@womenforwomen.org Title: Multimedia/Online Coordinator Website: www.womenforwomen.org Facebook: facebook.com/womenforwomen Twitter: twitter.com/womenforwomen YouTube: youtube.com/womenforwomenintl Blog: wfwnotesfromthefield.wordpress.com 1. What was the very first social media tool your organization utilized, and...
Organization: Big Cat Rescue Organization Size: 125 exotic cats, 9 paid staff, 107 volunteers, 80,000 supporters Name: Carol Baskin Title: CEO Website: BigCatRescue.org Blog: BigCatRescue.org/Blog Facebook: facebook.com/BigCatRescue Twitter: twitter.com/BigCatRescue YouTube: youtube.com/BigCatRescue Posterous: BigCatRescue.posterous.com 1. What was the very first social media tool your organization utilized, and when? Care2.com Aug 14, 2000: my.care2.com/savethecats 2. What social media tools are you...
11/4 UPDATE: The interview below was conducted as research for the newly released Social Media for Social Good: A How-To Guide for Nonprofits. Allison and the Pancreatic Acton Network is featured in Chapter 3: Facebook and Facebook Apps. Organization: Pancreatic Cancer Action Network Organization Size: 65 staff in at our national headquarters in Southern California, 5 staff in Washington...
11/21 Update: Foursquare now automatically forwards your old URL to your new URL, but you should still update print materials and e-mail signatures. Just a quick note to nonprofits! It looks as though Foursquare has dropped “user” in its vanity URLs for profiles. I can’t find confirmation of this change site-wide on AboutFoursquare.com or on Foursquare’s Twitter account, but...
Over the last few years I have been experimenting with the frequency of posting Status Updates on Facebook on the Nonprofit Organizations Facebook Page. From posting twice a day to only twice weekly, I have tested all levels of frequency in posting until finally settling on posting 4-6 Status Updates a week. At that rate “Unlikes” have minimal and...
Last year’s list of nonprofit holiday gift programs has been getting a lot traffic over the last two weeks thanks to Google searches. In addition to all those wonderful programs, I wrote up 11 more for 2010. Please use your purchasing power wisely and with compassion this holiday season by giving gifts that benefit nonprofits and make the world...
Whether it is better and more productive to Retweet old-school style or with just one-click using Twitter’s Retweet function is a question I have been asking myself for months now, and the truth is I just don’t know the answer yet. Both methods have their pros and cons, and without asking my followers, it’s hard to say with conviction...
The title of this blog post may be a bit of mouthful, but Facebook Tagging is very simple. That said, many nonprofits still don’t know how to do it. Without fail, every time I demonstrate Facebook Tagging in a social media training there is always a resounding “Wait… hold up! How did you do that? Can you please show...
Using SwebApps.com, I quickly threw together and launched an iPhone App for Nonprofit Tech 2.0 in the fall of 2009. Once it was available in iTunes, I quickly moved on to other tasks and quite honesty, paid no attention to it for almost a year. Then when searching for “nonprofit” Apps in iTunes last month, I was surprised to...