The 2024 Certificate in Social Media Marketing & Fundraising program covers the fundamentals of social media marketing and fundraising for your nonprofit. Participants will learn how to create a social media strategy, how to craft a content marketing plan, and current best practices for using social media for community engagement and fundraising.
Online silent auctions help non-profits raise funds effectively without having to organize a full-scale in-person event. However, one crucial factor that can make or break your silent auction’s success is the prizes you offer. Selecting compelling items that appeal to your audience can significantly impact your fundraising results.
A recent study shows donors feel 71% more engaged with nonprofits when they receive personalized communications from the nonprofits they support. This is one of the key reasons that more than 60% of nonprofits already use personalization in their email marketing.
Philanthropy is at an inflection point and fundraisers are looking opportunistically beyond cash and credit as their sole sources of funding. Now more than ever, nonprofits need to lean into non-cash giving in the form of stock, donor advised funds, and qualified charitable distributions.
Social media helps raise awareness about your cause and enables your nonprofit to connect with a wider audience and attract potential donors and volunteers. The good news is that you don't need a substantial budget to enhance your organization's social media presence.
Social media has seen some major changes over the past years, and to effectively use social media, you have to evolve your strategy alongside it. Make sure your social media is ready to go for Giving Tuesday to help your nonprofit maximize your fundraising efforts.
Join this free webinar on November 14 to learn five fundraising trends to watch for in 2024! Reflecting on past successes and areas of improvement can rejuvenate any development team. To best allocate resources for the upcoming year, it’s crucial to know what’s trending in the world of philanthropy.
Your nonprofit's Google Ad campaigns are up and running and now it’s time to assess whether your campaigns are performing up to par. We recommend running your campaign for at least a week to get sufficient data before analyzing performance.
From basic email invitations to examining your data for insights, the donor and event attendees data your nonprofit collects helps provide a roadmap guiding your organization to more meaningful connections with those who care about and engage with your cause.
In the rapidly evolving landscape of nonprofit organizations, adapting to the digital realm has become a pivotal challenge. To fortify fundraising and impact strategies, embracing emerging technologies is paramount. Among the innovative tools that have garnered attention is ChatGPT.
Board members, by and large, report that they want to meaningfully help the organization they service. This free webinar will explore strategies to engage Board members based on their unique skill sets, personalities, and networks.
A golf tournament is the chance to raise mission-critical dollars, engage supporters, build relationships, and ultimately, do more good. And while planning a tournament isn’t a small undertaking, the good news is that the right technology can make it easier, more efficient, and more lucrative to organize a successful golf fundraiser.
As the world becomes increasingly more digital, nonprofits around the globe are recognizing the importance of accepting online donations as a form of giving. Fortunately, accepting donations online is easier than ever. This blog post explores why online giving options are important and shows you how to accept donations on your website with 7 easy steps.